Sonic Drive-In

What happened to enjoying your food?

The US is in a steep decline of food enjoyment — which has impacts on physical and health. We’re bored of what we eat, and how we eat it, and we’re turning to mindless snacking more and more.

As one of the only drive-in quick service restaurants, Sonic thinks a big way to enjoy your food again is to eat at a leisurely, mindful pace. So we’re taking over the lunch break to give busy Americans a leisurely dining experience on a tight schedule.

Drive in & enjoy

Sonic has decided to bring back slowing down & enjoying in a way that still feels doable for the excessively busy American. We’re taking over the lunch break to give busy Americans a leisurely dining experience…on a budget, and on a tight schedule.

Print OOH

Bringing back the lunch break

Sonic is going to block off time for you to enjoy your lunchbreak… by any means necessary!

A lunch date you won’t wanna miss

Set a meeting to block off your lunch break by emailing s.onic@gmail.com. Show us your meeting at the drive-in to get 20 percent off your meal!

Sonic x Jiffy Lube

Bringing back enjoyment means carving out time wherever you can.

That’s why Sonic is parking its traveling drive-in truck at Jiffy Lube. Get your oil changed while you enjoy a Sonic meal.

Sonic in the news

AD // Cora Veltman

CW // Emma Heberton

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